,万种美味。从经典牛骨汤
到百种食材的全球味觉盛宴
From our classic beef bone broth
to a global tasting journey
with hundreds of ingredients.
张亮麻辣烫坚持选用牛腿骨,
慢火现熬骨汤,融入每一碗麻辣烫,
增强产品的醇香风味。
Zhangliang Malatang exclusively
selects premium beef leg bones and
slow-simmers them over gentle heat,
enhancing depth,
richness, and aroma.

张亮麻辣烫是业内较早提出“单锅单烫”模式的品牌,
在快餐场景中实现了“可定制 + 高效率”的良好平衡,
受到众多年轻人和家庭用户欢迎。
As one of the pioneers of the “one pot, one boil” model,
Zhangliang Malatang delivers a balance of customization and efficiency.
张亮麻辣烫构建了覆盖 8 大类、超 300 种的丰富食材库
不仅满足了消费者多元化的口味与品质需求
更通过持续加入精品食材(如牛肉、
黄喉、波士顿龙虾等)
强化品牌在高客单区间的市场竞争力
Zhangliang Malatang has built a diverse
ingredient library spanning eight major
categories and over 300 selections.
This variety not only satisfies diverse
taste and quality preferences,
but is further elevated through the
continuous introduction of premium
ingredients such as beef cuts,
beef tripe, and Boston lobster—
strengthening the brand’s
competitiveness in higher-value dining
segments.
开发新口味、新产品
建立标准化 SOP 体系
Establishment of
standardized SOP systems
在全国布局仓储配送体系
建立“上游工厂- 省仓储 - 加盟商”
高效协同的网络式仓储及配送系统
A nationwide warehousing and distribution layout
An integrated “upstream factory – provincial warehouse – franchise partner” network, enabling efficiency.
通过全国布局的冷链配送体系
可实现核心城市 T+1、T+2
外埠县市周期订货的冷链配送服务
做到全国可配送,覆盖至县级门店
Nationwide cold-chain coverage
T+1 and T+2 delivery to core cities
Scheduled cold-chain distribution to regional markets
在供应链上与安井、天味、今味、联合利华、希杰、翠宏、雀巢等全球大型供应商建立长期稳固合作,确保品质供应安全健康可溯源。
同时张亮麻辣烫更与部分供应商达成深度战略合作关系,为顾客及加盟伙伴提供具有超高性价比的产品。
We partner with internationally recognized suppliers—including Unilever, Nestlé, Anjoy, Teway, Jinwei, CJ, and Cuihong—to ensure ingredients are safe, high-quality, and fully traceable.
In addition, Zhangliang Malatang has formed deep strategic collaborations with select partners to deliver value-for-money products.